Posted on 8th December, 2013 by Admin

The uber luxury segment, those above the Rs. 10 crore budget in Bangalore, do not just provide smart homes, they provide access to a privileged life style altogether.

When Dinesh Nair, a US-based techie, was looking for a property in Bangalore in India, he sought the villa in a gated community that offered the right neighbourhood, facilities and lifestyle features that he was used to globally. He is no exception.

Vishal Bhaku, senior relationship manager, Embassy Boulevard, a premier uber-luxury project by the Embassy group in Bellary Road in North Bangalore, is familiar with this trend. “When a premium buyer comes to us, he is not worried about water, electricity or security. These things are expected to be taken care of. The buyer is looking at valued elegance, visual coherence, gracious sophistication and unobtrusive service. This includes leisure and lifestyle activities on par with global luxury standards.”

Super luxury developers in Bangalore provide a community beyond the ordinary and a lifestyle with top-notch privileges and preferential access attached to it.

The Embassy Group’s three projects near the Bangalore International Airport, for instance, the 51-acre Embassy Boulevard on Bellary Road, the 14.5 acres Lake Terraces condominium project near Hebbal and Embassy Springs a 286-acre project in the same area, are able to aggregate facilities and services. The company’s upcoming Knowledge Park nearby, and a tieup with the top-notch Stonehill International School, an upcoming Riding school with international trainers and SEZ by the Hindujas and an upcoming Wyndham Hotel nearby all go towards the premium facilities offered to the users in these properties. After all luxury living means taking for granted the world of privileges that the residents of these projects can get immediate access to.

The cherry on the icing here is a 24/7 world-class concierge services that is delivered to residents of these complexes by experts quintessentially.

“Bangalore North" is a still an upcoming area, plenty of land is available here, allocated for a good mix of SEZs, knowledge parks, high-end retail and seven-star hospitality. As a large number of projects here belong to the super luxury category, which has given impetus to construction of luxury leisure amenities. Resulting in a greater impact on the residential market,” observes Kirti Mehta, property consultant and soft & prelaunch adviser devoted primarily to this segment.

This is where players like the Prestige Group, Sobha Developers, RMZ, Concord and Embassy Group gain in their super luxury segment. These large developers are able to plan commercial, retail, hospitality and SEZs projects alongside or within a five to six km distance. This, in turn, helps in developing the value of the residential sector.

Source: Kanchana Dwarakanath, Magicbricks.com Bureau

Kanchana Dwarkanath is a journalist by profession and writes on both real estate and jobs market.